ENTRY

Recruitment Information for Smart Service Promoter

A partnership agreement has been established with the Tokyo Metropolitan Government to promote the project. Public solicitation will be conducted to recruit “Smart Service Implementation Promotion Businesses” that support startups and other entities responsible for implementing smart services. The project will advance the social implementation of smart services themed around inclusiveness, based on the activities of “Smart Service Implementation Promotion Businesses” selected through public solicitation.

*For further details regarding the open call for applications, downloadable application forms are available at the bottom of the page.

Overview of Smart Service Promoter

Desired Profile of Smart Service Promoter

Smart service implementation promotion business operators are required to implement smart services by leveraging their own strengths, in collaboration with startups, local governments, and companies where the services will be introduced. Accordingly, the following are examples of key requirements:

  • The ability to drive business by utilizing the knowledge, expertise, and networks of smart service implementation promoters, and to continuously provide support necessary for implementation
  • Network capabilities with other entities necessary to provide effective support for startups and related organizations
  • The ability to understand the relationship between data and smart services provided by startups, local governments, and companies where the services are introduced
  • The capability to implement smart services with the theme of “inclusiveness” throughout Tokyo
  • Coordination skills to engage local governments, companies, and other stakeholders involved in the project for service implementation
  • The ability to communicate the results of this project and other initiatives, such as those involving startups, and to contribute to raising public awareness
  • Management skills to integrate multiple startups, formulate business plans, manage progress, and facilitate smooth communication and coordination with the Tokyo Metropolitan Government

*Please refer to the recruitment guidelines for further details regarding the image and expectations of smart service implementation promotion businesses.

Role of Smart Service Promoter

Smart service implementation promotion businesses that meet the above requirements will be selected to perform roles such as selecting and supporting startups, implementing smart services (at least 40 projects per entity over three years), communicating the usefulness of smart services, reporting on project progress and KPI achievement, and cooperating in various activities such as participating in and speaking at events to promote Tokyo’s smart city initiatives .

Application Requirements

The main application requirements for smart service implementation promoters are as follows.

  • Applicants must be legal entities established in Japan and fall under one of the following categories:
    1. １.Profit-making corporations, such as joint-stock companies, membership companies (general partnership companies), audit corporations, legal professional corporations, etc.
    2. 2.Corporations engaged in specified non-profit activities, general incorporated foundations, or general incorporated associations.
    3. 3.Other entities recognized by the Tokyo Metropolitan Government.
  • The applicant must have sufficient relationships with companies that possess the knowledge and technology necessary for implementing smart services, as well as adequate know-how and experience to support such implementation.
  • At the time of application, applicants must not have already entered into an agreement with the Tokyo Metropolitan Government as a Smart Service Implementation Promoter for this project.
  • Applicants must be able to provide various forms of cooperation, such as speaking at events organized by the Tokyo Metropolitan Government in connection with this project.

*For detailed information regarding the application requirements for Smart Service Implementation Promoters, please refer to the recruitment guidelines.

Application Schedule

Application Period

The application period is from Tuesday, August 19, 2025, to 5:00 p.m. on Friday, September 5, 2025.

Submission of Business Explainer Videos

The presentation for this project will be available for viewing on a video site for a limited period. If you wish to access the program, please send an email to the secretariat at the address below with the required information by 5:00 p.m. on Friday, September 5, 2025. After the video is released, the secretariat will provide you with the viewing URL. Please note that the briefing session video will not be available after the public application period has ended.

Email Address:
be-smarttokyo@tohmatsu.co.jp
Required Information:
Please include the following in your email:
Subject: Company Name, Smart Service Implementation Promotion Business Briefing Video
Email Body: Company name, department, person in charge, contact phone number, and email address

Selection Process

The selection process will be conducted in two stages: a document review and a presentation review, both overseen by a committee comprised of experts. The presentation review is scheduled for early to mid-September and will be limited to applicants who successfully pass the document review. Notification of the document review results will be sent to applicants within approximately two weeks after the application deadline. Further details will be provided individually to successful applicants.

  • Document Review

    Early to mid-September

  • Presentation Review

    Early to mid-September
    (scheduled)

  • Notification of Results

    Late September
    (scheduled)

Acceptance of Final Applications

Download Application Forms

The application form is available for download below.

Download

Where to Apply

Please complete the application form and submit it by email to the address below no later than 5:00 p.m. on Friday, September 5, 2025.

Submission Email Address:
be-smarttokyo@tohmatsu.co.jp
Required Information:
Please include the following in the subject line:
Company Name, Person in Charge, Smart Service Implementation Promotion PJ Application ・[Number of Parts, e.g., 1/1]
Note:
Even if you do not split the attached file into multiple parts, please indicate the total number of parts in the subject line (e.g., “1/1”).

Email Body:In the body of your email, please provide your company name, department, person in charge, contact phone number, and email address.
*Your application will not be considered complete until you receive a confirmation email. If you do not receive a confirmation email from the secretariat within two days of submitting your application (excluding weekends and holidays), please contact the phone number listed under “Contact” in the application guidelines.
*If the total size of your attachments exceeds 10MB, please split the data and send in multiple emails.

CONTACT US

[Smart Service Implementation Business Integrators for Solving Social Issues]

Deloitte Tohmatsu LLC (Contacts: Kokubo, Ishida, Nakasako)
Telephone: 03-6213-1300／
E-mail address：be-smarttokyo@tohmatsu.co.jp

*The Tokyo Metropolitan Government has separately commissioned the above integrator to operate this project, manage the progress of smart service implementation promotion businesses, and provide support for information dissemination and networking. For inquiries regarding this project, please contact the integrator listed above.

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